Milk Media wanted a system to draw attention to brands, fashion lines, and social media platforms belonging to their fashion curation company, Made. The system was installed during their high-traffic period of New York Fashion Week.
What we Made
MetroClick created multiple software features, displayed on a 55" kiosk and on an Interactive Glass tower. We integrated an interactive schedule, allowing users to learn more about each designer or season by tapping on their showtime or location. We also integrated a live social media feed, where users could view live Instagram, Facebook, and Twitter feeds from #NYFW. Our interactive glass tower served as a remote catwalk, allowing guests to watch Milk Made fashion shows from the gallery. We also provided them with a CliqClik photo booth.
Their Vision Realized
Our interactive scheduling and information system, coupled with live social media vieweing, encouraged users to share content about their experience at Milk Media Fashion Week, allowing Milk to stand out among other brands online and in the galleries.